Artists are creative. They pluck inspiration from the ether or summon the muse to help with wonderful creations. Yet, if an artist wants to sell their art then they have to add business strategy and processes, neither of which are very artistic pursuits. This is where Arcterion comes in. We have worked with artists and artisans to understand who their customers are and how to reach them most effectively. We have then built simple, robust business practices to make it simple to make the art available to customers at scale and in an efficient and profitable manner.